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PORTIMÃO TOURISM BUSINESSES AND ORGANISATIONS SURVEY

Portimão Municipal Council is developing the Tourism Development and Promotion Strategy for Portimão – Horizon 2035, the instrument that will set the destination’s priorities for the coming decade. The technical work is being carried out by IPDT – Tourism Intelligence.

This survey is addressed to businesses and organisations operating in tourism in the municipality. It seeks to understand your business’s recent performance, the constraints you face and your view of the destination’s priorities.

There are 19 questions and it takes about eight minutes to complete. Answers are confidential and analysed in aggregate form, never by individual business.

Thank you in advance for taking part.

Note: once you start filling in the questionnaire, the session will remain active for up to 2 hours. After this time the data entered will be lost.

1.  In which sector or sectors does the business or organisation you represent operate?

1.1  If you operate in accommodation, please indicate the type.

2.  In which parish of the municipality of Portimão is your business located?

3.  How long has the business been operating in Portimão?

4.  How many people worked in your business in August 2026, and how many in January 2026?

 

5.  In how many months of the year was your business open to the public in 2025?

6.  Approximately what share of your 2025 turnover was concentrated between June and September?

 

7.  Comparing 2025 with 2019, how have the following indicators changed in your business?

Demand, measured in customers or overnight stays
Average price charged
Profitability of the business

8.  Compared with five years ago, how would you rate your customers today on the following dimensions?

Average spend in the destination
Willingness to travel outside the summer
Interest in experiences beyond the beach
Respect for the community and public space
Sensitivity to sustainability criteria

9.  Please rate your satisfaction with the following aspects of the destination.

1 = very dissatisfied · 5 = very satisfied · NS = don’t know or no opinion

Overall quality of the tourism experience in the municipality
Condition and management of beaches
Cleanliness and maintenance of public space
Mobility, access and parking
Destination promotion and communication
Coordination between the Municipality and private operators

10.  Please indicate the strengths of tourism in Portimão.

Please select up to five options.

11.  What are the main challenges facing tourism in Portimão today?

Please select up to three options.

12.  What do you consider to be Portimão’s main competing nearby destinations?

Please select up to three options.

13.  Beyond sun and sea, which products should be priorities for Portimão?

Please select up to three options.

14.  On which markets should Portimão concentrate its promotional efforts?

Please select up to three options.

15.  Which visitor segments should Portimão seek to attract?

Please select up to three options.

16.  Which of the following measures do you consider priorities for tourism in Portimão up to 2035?

Please select the three you consider most important.

17.  In your view, what sets Portimão apart from other Algarve destinations and should therefore be preserved?

18.  Would you like to leave any further suggestions or comments for the Strategy?

19.  Name and organisation you represent

Optional. Used only for possible follow-up contact and never in the analysis, which is always aggregated.

 
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